Privacy notice/

Who is responsible

SID-EFFECT, presented as SID/EFFECT on this website, is the data controller for the inquiry, workbook-delivery, and site-usage information described here. Contact hello@sid-effect.com with privacy questions or requests. Stripe independently handles purchase and payment information under its own Privacy Policy.

What we collect & why

• Inquiries: your name, email, optional company, message, and any project details you provide, including optional timeline or budget. We use them to respond, discuss work, and maintain correspondence, based on steps toward a contract and our legitimate interest in managing inquiries.
• Workbook delivery: purchaser email, transaction reference, test/live order mode, payment and access status, delivery status, order timestamps, and hashed purchase or recovery access tokens. We use these to confirm your purchase, provide private download access, send delivery and recovery emails, and resolve support requests. Our bases are contract performance and relevant legal obligations. Test orders also create order and delivery records even though no real money is charged.
• Site usage: pages visited, referring website hostname, device category, available country/region/city information, and inquiry-section view or submission events. We use this to understand site traffic and improve the site under legitimate interests. Our site-traffic records do not store visitor IP addresses.
• Security: hosting systems may process request metadata such as IP addresses and device information to deliver the site and prevent abuse. Our application uses hashed request identifiers for advisor and commerce rate limits, and keeps download-email attempt counters. These identifiers are separate from site-traffic records and are not stored as raw IP addresses in those counters. Private administrator sign-in also uses account/session information. These uses support legitimate security interests.
• Service advisor: the challenge you enter is processed through our AI service provider to generate a recommendation. Do not include passwords, payment details, or confidential personal information. If you submit the recommendation as an inquiry, its challenge and summary are retained with your message.

Guide purchases & gift emails

Stripe collects your payment details; we do not receive or store your full card number. Purchase-delivery emails link to sid-effect.com, where your private purchase link and matching checkout email unlock access without a buyer account. Live purchases deliver the full 135-page guide; test orders deliver a six-page sample. Recovery links expire after one hour. Refunds, including partial refunds, and payment disputes revoke future purchase-download access; previously issued download URLs may remain usable until they expire.

We may separately send an existing buyer or tester a complimentary full guide at no charge, only to their checkout email. Gift emails are not marketing and are not sent automatically with test orders. Their direct private download links expire after seven days and do not require the purchase-email unlock step. An issued gift link may remain usable until expiry even after a refund or dispute. Anyone holding that link can use it, so do not forward it.

Delivery, recovery, and requested support messages are transactional, not marketing consent. Email hello@sid-effect.com to request no further complimentary emails or deletion of order details where the law allows; required accounting, fraud-prevention, or legal records may need to be retained.

Who receives information

We use service providers for hosting, secure storage, email delivery, AI recommendations, and operational support, including Lovable Cloud and the mailbox provider used for our correspondence. Stripe receives information needed for payment processing, receipts, taxes, fraud prevention, and refunds. Information may also be shared with legal or accounting advisers and authorities when required by law. We do not sell your personal information or use purchase-delivery emails as consent to marketing.

Retention & security

Inquiry information is kept while needed to respond and manage any resulting relationship. Order and delivery records are kept while needed to provide access, support, and meet accounting or legal requirements. Usage and security records are retained only as needed for those purposes. Information is deleted or anonymised when no longer needed, subject to required records and backups. We use appropriate technical and organisational measures, including encrypted connections, restricted administrator access, and private workbook storage. No system can guarantee absolute security.

Cookies & browser storage

Essential cookies or browser storage may be used for private administrator sign-in, security, and Stripe checkout. Our own site-traffic tracking does not require an analytics cookie. Stripe may use cookies or similar technologies as described in its policy. You can manage cookies and storage through your browser; blocking essential technologies may prevent checkout or sign-in from working.

Your rights & international processing

Depending on applicable law, you may request access, correction, deletion, restriction, portability, or object to processing, and withdraw consent where processing relies on consent. You may also complain to your data-protection authority. Email hello@sid-effect.com to exercise your rights; we may need to verify your identity. Where GDPR applies, we aim to respond within one month, subject to lawful extensions.

Service providers may process information internationally. Where applicable law requires safeguards for transfers outside the UK or EEA, appropriate mechanisms such as adequacy decisions or standard contractual clauses are required. Contact us for information about safeguards relevant to your data.